PERS 2002 Group Project: Company Analysis

Analyze the performance of the company assigned to you.. Upload the presentation to D2L. You will present in class on the last day.

The presentation should include the following items: It should have each member of the team say something, and the overall length should be under 15 minutes.

1. The company’s mission statement, objectives and strategies.
2. A Business Canvas Model for the company.
3. A brief history of the company.
4. Its products, pricing, distribution, and promotion strategies.
5. A SWOT analysis. (Strengths, Weaknesses, Opportunities and Threats)
6. A summary of Financial data – pick any 3-5 key variables, such as Revenues, Net Income, P/E ratio, Stock Price, etc. Draw charts to track this data for 3-5 years, and compare that to the data for a key competitor.
7. Conclusion – what is the future outlook for this company?